ApexSales CRM · Free playbook

Steal the 12 automations top insurance agents use to follow up in seconds.

A free playbook of done-for-you texting, calling, and follow-up systems — the same ones APEX runs automatically, so you never chase a lead by hand again.

DNC and quiet-hours checked on every send.

New lead comes in
contact_created
Send SMS
send_message
Add to Power Dialer
add_to_power_dialer
Create Task
create_task
An automation builder canvas with connected trigger and action nodes

Fresh leads go cold before you get to the phone.

Your follow-up stops after one text.

You're paying for a dialer, a texting tool, a CRM, and a spreadsheet that don't talk to each other.

Speed-to-lead, live

This is recipe one, actually happening.

A new lead lands, the text goes out, and the lead is already in your dial queue — before you've opened a tab.

DNC checked ✓Quiet hours ✓Opt-out honored ✓
NEW LEAD · {{first}} · {{product}}
Hi {{first}}, this is {{agent_name}} with {{agency}} — I'll give you a quick call in the next couple of minutes.
replied in 3 seconds
What's inside

Twelve follow-up systems

Twelve follow-up systems, written so you can copy them in minutes. Each one shows the moment it fires, what APEX does automatically, and the exact message it sends. The first three are open. Enter your email to unlock the rest.

01

Speed-to-Lead Blitz

A new lead comes in → APEX texts them and drops them into your dial queue in seconds.

Outcome: Never let a fresh lead go cold.

contact_createdsend_messageadd_to_power_dialercreate_task
SMS (fires instantly)

Hi {{first}}, this is {{agent_name}} with {{agency}} — thanks for reaching out about {{product}} coverage. I'll give you a quick call in the next couple of minutes. Prefer to text? Just reply here. Reply STOP to opt out.

02

Missed-Call Text-Back

They call, you miss it → APEX texts them back instantly.

Outcome: Recover missed leads automatically.

inbound_call (no answer)call_disposition_setsend_message
SMS (fires the moment the call is missed)

Hi {{first}}, {{agent_name}} with {{agency}} here — sorry I missed your call! Happy to help with your {{product}} questions. Reply here or I'll try you again shortly.

03

Stop-on-Reply Drip

A multi-touch follow-up runs on schedule → and stops the second they reply.

Outcome: Persistent follow-up that never annoys an engaged lead.

scheduled_datetimedrip_gatewait_for_replysend_message
SMS (touch 2, example)

Hi {{first}}, just circling back on your {{product}} options — still happy to help. Want me to send a couple of quotes over, or grab a quick call? {{calendar_link}}

Where should we send the other nine?

Enter your email and all 12 systems unlock — with the exact messages, timing, and build steps.

No spam. Unsubscribe any time.

🔒 Unlock all 12

04 · Keyword Auto-Responder

Instant replies and automatic opt-out compliance.

05 · Annual Review / AEP Reminder

Automated retention revenue you'd otherwise forget.

06 · Birthday Touch

Stay top-of-mind with zero effort.

07 · Stale-Lead Reactivation

Squeeze value out of your aged list.

08 · Appointment Reminder + No-Show Rescue

Fewer no-shows, automatic rebooks.

09 · DNC & Compliance Autopilot

Protect your license and your number's reputation.

10 · Quote Follow-Up

Convert more of the quotes you already ran.

11 · Pipeline Mover

Nothing falls through the cracks.

12 · Team Escalation / Home-Office Alert

Right agent, right moment.

No spam. Just the playbook, plus how to switch these on in your account.